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National Bike Challenge to Launch in May

Are you looking for some extra motivation to ramp up your cycling? Do you love keeping track of your mileage and other pedal-powered metrics-calories burned, car miles avoided, money saved?

If so, you can add up your stats this summer as part of the National Bike Challenge!

A partnership between the Kimberly-Clark Corporation, Bikes Belong, the League of American Bicyclists and Endomondo, the 2012 Get Up & Ride National Bike Challenge aims to encourage people to bike for transportation and recreation, and to catalog exactly how many miles they're logging every day of the challenge. The program runs from May 1 to August 1, with the goal of uniting 50,000 people to pedal 10 million miles.

In 2011, Kimberly-Clark partnered with the Wisconsin Bicycle Federation for a pilot of the challenge on a statewide basis in Wisconsin. Based on that success, they're taking the program nationwide for the first time this year.

It's free to participate (though you must be at least 18 years old), and you can track your progress on the go. Endomondo, a mobile-based sports and fitness tracking community, has developed a free app for mobile and GPS devices to help you upload and log your miles during the four-month challenge.

While the promotion doesn't officially kick off until May, you can learn more about the rules, point system, prizes and how to put together a team.

So ... are you up to the challenge?

Image from Kimberly-Clark.  

Posted Wed, Apr 4 2012 3:16 PM by Karl Wirsing (RTC)


Will Wattles wrote re: National Bike Challenge to Launch in May
on Wed, Apr 4 2012 5:08 PM

I ride everyday. My bike is my main transportation and I pedal more miles than I drive my car each year. Riding to work saves gas, tires, brake pads and oil changes.

Of course, the premier reason to ride is that its fun; especially now that spring is here.

Lynn Handley wrote re: National Bike Challenge to Launch in May
on Wed, Apr 4 2012 8:20 PM

Cool challenge!


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